đŸ”„ From “maybe later” to “buy now”

Discover the thoughts that flip browsers into buyers.

♄ Product research just got 10x smarter

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Most Amazon sellers know they should “know their customer.” But let’s be honest, how often do you actually stop to ask:

  • What are they thinking when they see my product?

  • What’s holding them back from buying?

  • What do they really want to hear from me?

When you don’t know what’s going on in your customer’s head, you end up guessing with your copy, your offers, even your product design.

That’s where ChatGPT becomes a game-changer.

You can ask it to simulate your ideal customer’s inner monologue. And then use that intel to write copy that speaks directly to what they care about most.

Here’s how to do it in 5 structured steps 👇

Step 1: Build a Quick but Specific Avatar

ChatGPT can't simulate your customer’s thought process if it doesn't know who they are.

You don’t need a 10-page persona doc — just give it these:

👉 Demographics: Age, gender, income, family status

👉 Psychographics: Fears, frustrations, desires

👉 Situational triggers: Where and when they shop

👉 Purchase history: What they've tried, what failed

👉 Objections: Why they’d hesitate to buy

Prompt Example:

“You are a 38-year-old dad, works full time, has two kids, values practical purchases. You’re browsing Amazon looking for a solution to keep your toddler occupied during car rides. You’ve tried tablet apps but don’t want more screen time. I sell a travel-friendly puzzle book. Describe your thoughts as you scroll past my listing.”

✅ Result: You’ll receive a first-person monologue that includes:

  • Initial curiosity

  • Internal conflict (e.g. cost, usefulness)

  • Emotional response

  • Decision process

This becomes the backbone of your marketing voice.

Step 2: Simulate Their Attention Span in Real Time

You’re not writing for a focused audience. Your customers are distracted: scrolling fast, multitasking, and half-thinking.

This step helps you understand:

👉 What grabs their attention

👉 What makes them stop and click

👉 What’s instantly ignored

Prompt Example:

“Simulate the moment when this customer sees my product image and title on Amazon search. What catches their eye? What do they notice first? What do they feel curious or skeptical about?”

✅ Result: You’ll understand which elements create that microsecond pattern interrupt and which don’t.

Step 3: Walk Through the Emotional Buying Journey

Buying isn’t rational — it’s emotional. Simulating the journey helps you align copy with each mental checkpoint.

You’ll uncover:

👉 What causes a buyer to scroll deeper

👉 Where they lose interest

👉 Which detail pushes them over the edge

In this step, you can also try a new AI tool Amazon introduced: Customer Journey Analytics. This can help you visualize the paths customers take from discovery to purchase to repeat buy.

Prompt Example:

“As this customer, walk through the Amazon listing. Start with the image, title, bullet points, and description. React to each section — what stands out, what’s unclear, what builds trust, what causes hesitation?”

Step 4: List Their Unspoken Objections (and the Fixes)

Most objections aren’t written in reviews or asked in Q&A — they’re internal. And unless you surface and address them, they kill conversions silently.

Prompt Example:

“List the top 5 objections this avatar would have before purchasing. Then explain what kind of reassurance or detail would resolve each one.”

✅ Now you have your next:

  • Bullet point

  • A+ content module

  • Image overlay text

  • Review request strategy

Step 5: Turn Thought Process into Killer Copy

Once you’ve simulated your customer’s voice, you can write like they think. This is how you can write copy that feels personal, relevant, and high-converting.

Prompt Example:

“Using this avatar’s thought process, write an Amazon product description. Speak in a calm, helpful tone. Use short, clear sentences that address their real pain points, hesitations, and emotions.”

Final Thoughts

When you know what your customer is thinking, everything gets easier:

  • You write headlines that make them stop

  • You create product images that feel relevant

  • You build trust by preemptively answering their concerns

And with ChatGPT, simulating that buyer mindset is faster, smarter, and 10x cheaper than focus groups.

So next time you’re stuck wondering “What should I write?” — start by asking a better question:

What’s already going through my customer’s mind?

Because uncovering your buyer’s mindset is half the battle. The other half is to turn those insights into copy that sells.

That’s exactly where ListingApe comes in.

With ListingApe, you input your product details — name, features, photos, target audience — and the app instantly generates a polished, SEO-optimized listing.

It doesn’t just spit out generic copy. 

It factors in marketplace best practices, keyword optimization, and high-impact phrasing — using your customer insights to guide every word.

So instead of wrestling over your listing or second-guessing every bullet point, you get copy that already speaks your buyer’s mind and removes their biggest objections.

đŸ’„ Never miss out on important updates from the AI world:

1. Google’s new Windows desktop app brings a Spotlight-like search bar to PC (source)

The app, currently available on personal accounts via Google’s Search Labs, will allow you to use an Alt + Space shortcut to search for information from the files on your computer, in your Drive, and on the web.

2. Meta launches Vibes, a new way of creating and remixing AI videos (source)

Meta has launched a new AI video feed feature called Vibes. You can remix existing AI-generated videos or make one through a prompt in the Meta AI app or at meta.ai.

The videos can be shared on Instagram Reels and Facebook Stories.

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The Motivational Corner

🌟"If you want to persuade, you must first understand." — Aristotle

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This is all for today.

Looking forward to connecting with you again.

Keep exploring and leading the way!

Warmest regards,
Larisa
Chief Marketing Officer, intelliBRAND

P.S. If you’ve missed last week’s issue, you can find it here.