🧠 Turn Your Messy Ideas Into a Business Plan

You're reading the free version – upgrade to premium

Hello there!

Entrepreneurs rarely have a shortage of ideas. The real problem is usually the opposite.

We have too many of them.

You have a note on your phone about a product you could launch, another document with an idea for a service, a dozen screenshots you've saved because they sparked something, a half-finished business model sitting in Google Docs, etc.

And somewhere in the middle of all of that, there's probably one genuinely great opportunity.

The problem is figuring out which one deserves your time.

This is where Claude can become surprisingly useful.

Instead of asking Claude to invent a business idea for you, give it something much more valuable: your actual thinking.

Here's exactly how I'd do it.

Step 1: Don't organize your ideas first

Before opening Claude, don't spend two hours turning your notes into a beautiful document.

Don't create categories.

Don't decide what's important.

Don't rewrite your thoughts into polished business language.

Instead, dump everything.

For example:

“Customers keep asking how to choose the right yoga mat. I know a lot about materials because we've sold yoga products for years.

Maybe there could be a guide.

We've had lots of questions about cleaning mats. People also seem confused about thickness.

Competitors mostly talk about their own products.

Could create something for beginners.

Maybe email course? Maybe book? Maybe bundle a guide with the product?

I've also thought about doing content for yoga instructors. Not sure what's actually worth pursuing.”

Step 2: Give Claude the right job

Don't simply paste your notes and say:

"What do you think?"

That's too vague. Tell Claude exactly what you want it to do with the information.

Try this prompt:

“I’m going to give you a messy collection of business ideas, observations, customer questions, experiences, and unfinished thoughts. Do not rewrite them yet. First, analyze the information and identify the potential business opportunities hiding inside it.

For each opportunity, identify:

  • The problem being solved

  • Who would pay for the solution

  • Why this could be valuable

  • What existing expertise I already have that gives me an advantage

  • Possible products, services, or content assets I could create

  • The easiest way to test the idea

  • The biggest risk or unknown

Then rank the opportunities based on:

  • potential demand

  • my existing expertise

  • ease of execution

  • potential revenue

  • ability to expand into additional products or services

Finally, recommend the top 3 opportunities and explain why you selected them.

Here are my notes:

[PASTE YOUR MESSY NOTES HERE]”

Step 3: Make Claude separate ideas from opportunities

An idea isn't automatically an opportunity.

For example:

"I should start a podcast.” – that's an idea.

"There is a group of Amazon sellers who struggle to understand PPC, they're already paying for solutions, I have expertise in the subject, and I could create a weekly educational product around it." – that's closer to an opportunity.

So after Claude analyzes your notes, ask:

“Now separate my raw ideas from the underlying opportunities. For each idea, tell me what larger customer problem or business opportunity may be hiding underneath it. Do not assume every idea is worth pursuing. Challenge weak assumptions.”

This is where the conversation can become much more interesting.

You may discover that the business you thought you wanted to build isn't actually the strongest opportunity. Something buried inside your notes might be.

Step 4: Force Claude to prioritize

This is where you stop brainstorming and start making decisions.

Ask Claude:

“Now act as a ruthless prioritization strategist. I do not want more ideas. I want fewer.

Choose the 3 opportunities that deserve the most attention and rank them from #1 to #3.

For each one, explain:

  • Why it has potential

  • What evidence from my notes supports it

  • What assumptions still need to be tested

  • What I could accomplish in the next 7 days

  • What would make me abandon the idea

Do not recommend something simply because it sounds exciting. Prioritize evidence, fit, speed of testing, and potential upside.”

Step 5: Turn the winner into an action plan

Once you've identified the strongest opportunity, don't immediately ask Claude to create a 50-page business plan.

That's usually overkill.

Start smaller. Ask:

“Take opportunity #1 and turn it into a 30-day validation plan.

Break the plan into four weeks. For each week, give me:

  • the objective

  • the specific actions

  • what I need to create

  • what I need to learn

  • what evidence I'm looking for

  • the decision I should make at the end of the week

Prioritize actions that validate demand before I spend significant money or time building the full product.”

The bigger lesson

AI is incredibly good at generating ideas.

But entrepreneurs don't necessarily need more ideas. They need better ways to process the ideas they already have.

Your notes, customer questions, experiences, mistakes, observations, and unfinished thoughts contain valuable information.

The first step isn't turning that information into polished content.

It's turning the chaos into clarity.

Then clarity into priorities.

Then priorities into action.

And sometimes, one of those actions is realizing that the knowledge you've accumulated over years could become a valuable book.

Turn that idea into a book with Narratui! 📖

Narratui helps turn those ideas into a structured, chapter-by-chapter book plan that you can review before spending anything.

Once you're happy with the outline, you can generate a complete 180–250 page manuscript in under an hour.

You don't need to stare at a blank document for six months.

You don't need to be a professional writer.

And you don't need a subscription.

So here's your challenge:

Open Claude. Dump in the ideas you've been sitting on. Find the opportunity hiding inside them.

Then take the strongest one and turn it into a powerful, impactful book! 📖

💡 Never miss out on important updates from the AI world:

1. Anthropic says it will watermark text generated by its AI models (source)

Anthropic will watermark text and files generated by Claude models to comply with the EU AI Act's Transparency Code, with the watermark embedded at the model level so it persists through copy-paste across all Claude products. Other major AI companies, including Google, Meta, Microsoft, and OpenAI, have also committed to the EU code amid a broader industry push to label AI-generated content.

2. How Claude’s text watermark works (source)

Anthropic's watermark works by using a secret key to bias Claude's random word-choice decisions during text generation, creating an invisible statistical pattern detectable only with the key — it doesn't add hidden characters, extra tokens, or affect output quality/cost, and it's not traceable to specific users. 

💎 Premium-Only Content

🔐 Still on the free version of our newsletter?

Premium subscribers are already getting next-level insights, viral content prompts, and AI-driven strategies.
Upgrade now for just $4.95/month and stay ahead in the digital landscape.

🥇 intelliBRAND TIP for VIPs

Unlock the VIP secret! Share our awesome newsletter with 2 friends using the button below, and when they sign up, you'll become a VIP with exclusive access to a super special tip with every email! 🌟

Share intelliBRAND Newsletter with your Amazon and eCommerce Seller friends

{{rp_personalized_text}}

Or copy and paste this link to others: {{rp_refer_url}}

The Motivational Corner

🍀"You don't have to be great to start, but you have to start to be great." - Zig Ziglar

How did you like today's email?

Your feedback helps us create even better content for you.

Login or Subscribe to participate

This is all for today.

Looking forward to connecting with you again.

Keep exploring and leading the way!

Warmest regards,
Larisa
Chief Marketing Officer, intelliBRAND

P.S. If you’ve missed last week’s issue, you can find it here.