🎯 Transform ‘quite-good’ bullets into powerful ones with ChatGPT

Here’s an example on how you can ask ChatGPT to craft bullets for your products.

Author

Larisa Herbai
December 30, 2023

Discover how to craft powerful bullets with ChatGPT.

Hello there!

If you haven’t checked out our free lesson on using ChatGPT to craft persuasive bullets, then in this email I will show you exactly how compelling and convincing the bullets generated by AI can be.

Let’s say I am planning to launch a new line of organic skincare products on Amazon and I need to write the bullets.

Here’s the prompt I created: 

I'm launching a new line of organic skincare products on Amazon and I want to emphasize their natural ingredients and benefits. Can you create persuasive bullet points that include the keywords "organic skincare" and "natural ingredients"?

Here’s the first version of bullets from ChatGPT: 

“Pure Organic Goodness: Discover the power of nature with our organic skincare line, carefully crafted with natural ingredients to rejuvenate your skin.

Nourish with Nature: Feed your skin with the goodness of organic ingredients like aloe vera, jojoba oil, and green tea extracts for a healthy, radiant glow.

Chemical-Free Beauty: Say goodbye to harsh chemicals and toxins. Our products are 100% organic and free from harmful additives, making them safe for your skin and the environment.

Gentle and Effective: Experience the perfect balance of nature's potency and skincare expertise. Our formulas are gentle yet highly effective in addressing various skin concerns.

Skin-Loving Botanicals: We source the finest natural ingredients like lavender, chamomile, and rosehip to pamper your skin and enhance your natural beauty.

Cruelty-Free Commitment: Join us in our commitment to cruelty-free skincare. Our products are never tested on animals, and we prioritize ethical practices.

Radiate Confidence: Achieve a luminous complexion with our organic skincare range. Feel confident knowing you're using products that are both effective and eco-conscious.

Eco-Friendly Packaging: Our dedication to sustainability extends to our packaging, which is eco-friendly and recyclable, reducing your carbon footprint.

Suitable for All Skin Types: Whether you have sensitive, oily, or dry skin, our organic skincare products are designed to cater to diverse skin types and concerns.

Transform Your Routine: Elevate your skincare routine with the transformative power of natural ingredients. Experience the difference of organic skincare today!”

As you can see, these bullets are quite good. But not powerful enough to make the reader experience the product just by reading the bullets.

So in order to give me higher-impact copy, I asked ChatGPT to rewrite them by adding more emotion to the bullets.

This is the second response I got: 

“Indulge in Pure Organic Luxury: Immerse yourself in a world of pure organic skincare goodness. Experience the magic of natural ingredients as they lovingly rejuvenate your skin.

Nature's Embrace for Your Skin: Let your skin bask in the tender embrace of organic ingredients like soothing aloe vera, nourishing jojoba oil, and revitalizing green tea extracts. Feel the love Mother Nature provides.

Chemical-Free Bliss: Reclaim your skin's natural beauty with our 100% organic products, free from harmful chemicals. Treat your skin with the care it deserves, knowing it's safe and pure.

Gently Unleash Your Radiance: Unleash your inner glow with our gentle-yet-powerful formulas. Experience the joy of healthier, more radiant skin, as nature and science harmonize.

Botanicals that Love Your Skin: Our products are infused with skin-loving botanicals like lavender, chamomile, and rosehip. Let their natural goodness pamper your skin and reveal your inner beauty.

Cruelty-Free Compassion: Join our journey of compassion. Feel the warmth of knowing that your skincare choice is kind to animals. Our products never harm, only nurture.

Confidence in Every Drop: Boost your confidence with a luminous complexion. Trust in the magic of our organic skincare, knowing it's both effective and environmentally conscious.

Eco-Warrior Packaging: Our commitment to Mother Earth shines through in our eco-friendly, recyclable packaging. Reduce your carbon footprint while indulging in self-care.

Your Skin's Best Friend: Our organic skincare caters to every skin type, from sensitive to oily, dry to combination. It's like having a loyal friend for your skin, always there when you need it.

Awaken Your Inner Beauty: Transform your skincare routine into a ritual of self-love and transformation. Rediscover your inner beauty with the enchantment of organic skincare.”

The second option is far more visual and persuasive than the first response from ChatGPT. But it’s still missing one crucial factor: the keywords you’ve discovered when you’ve done the keyword research.

That’s why it's important to know how to ask ChatGPT to give you exactly what you need, and to adjust the first response so that you get powerful visual bullet points.

This is just an example of how ChatGPT can help you craft bullets.

But in our free bullet lesson, we get deeper into exactly what makes bullets more powerful on the product listing page. Also discover the usage of keywords and how you can include them into your title, bullet-points and description of your product.

Once you've watched the 7-minute video, you can apply what you've learned to your own products in order to get high-converting and eye-catching bullets.

Wishing you more clients and sales through persuasive bullets that transform any stranger into a loyal customer!

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The Motivational Corner

👔 “The only place success comes before work is in the dictionary.”

Wishing you a prosperous 2024! 🥳

Warmest regards,
Larisa
Chief Marketing Officer, intelliBRAND